Audience Segmentation
Deliver tailored customer experiences with precision targeting.
Understand Your Audience At Every Touchpoint
Unlock deeper insights into your customers by automatically organizing conversations, behaviors, demographics, and preferences into meaningful segments.
With OreFlow’s AI-powered segmentation engine, every message, interaction, click, and profile update becomes part of a unified customer view. This lets you deliver smarter campaigns, personalized engagement, and relevant automated flows.
Segment users based on engagement levels, buying intent, journey stage, or any custom attribute — ensuring every customer receives the right message at the right moment.
AI-Powered Smart Segments That Evolve Automatically
Let AI handle the heavy lifting. OreFlow continuously analyzes message history, conversation sentiment, campaign responses, and purchase behavior to auto-build dynamic segments.
Your segments update in real time — as customers take actions, drop off, respond, show interest, or re-engage.
This ensures your automations, broadcasts, and personalized campaigns always reach the right people without manual work.
Boost conversions, reduce drop-offs, and improve customer experience by letting AI optimize your targeting strategy hour by hour.
Activate Highly Targeted Campaigns With One Click
Once your segments are created, use them instantly across every channel — WhatsApp, Instagram, Facebook, Email, Telegram, or Live Chat.
Send personalized offers, reminders, follow-ups, and product recommendations at scale.
Trigger sequences for onboarding, abandoned carts, renewals, or VIP loyalty programs.
With OreFlow, segmentation isn’t just data — it becomes real-time action you can execute effortlessly.
8 Audience Segmentation Use Cases
Here are 8 high-value use cases that demonstrate the power and flexibility of OrelFlow’s WhatsApp Commerce solution.
| Use Case | Short Description |
| Abandoned Cart Recovery | Automatically trigger personalized WhatsApp messages to customers who leave items in their cart, including a link back to the exact product and a quick checkout button. |
| Order Status Notifications | Send instant, proactive updates on order confirmation, shipping tracking, and delivery status, reducing inbound support inquiries. |
| Conversational Upselling | Use AI agents to analyze current purchases and proactively suggest related products or accessories before the final payment is processed. |
| Instant Product Inquiries | Customers can send a photo or text about a product, and the AI chatbot instantly returns the corresponding Catalog item, price, and payment option. |
| Event & Ticket Sales | Sell limited-edition products or event tickets directly through WhatsApp, using List Messages or Buttons for quick selection and instant payment. |
| Loyalty & Coupon Distribution | Distribute digital coupons, personalized discount codes, or loyalty rewards via WhatsApp, with real-time tracking of redemption. |
| Subscription Renewal Reminders | Automate timely renewal reminders for subscriptions or services, providing a quick payment link to ensure continuity and prevent churn. |
| Customer Feedback (CSAT/NPS) | Automatically send a simple CSAT or NPS survey via WhatsApp 24 hours after a successful purchase to gather immediate feedback and improve service quality. |
